CLIENT

visual identity

marketing design

visual identity marketing design

ILLUMINE COLLECT

PROJECT

Illumine visual identity & marketing design
  • Illumine Collect sells t-shirts, hoodies, jackets and more! They partner with a different nonprofit each month and donate 20% of each purchase to that nonprofit.

    brand mission: Make adventure-inspiring apparel to build outdoor communities that give back.

    brand vision: Make the outdoors more accessible, sustainable, and welcoming by showing people what’s possible through community connection and involvement with causes that matter.

    brand values: Community, Connection, Adventure

    • creative strategy/direction

    • full visual Identity design

      • logo

      • wordmark

      • submark

      • brand mark

      • font suite

      • color palette

      • brand pattern

      • brand icons

      • tagline design

      • brand elements

    • apparel collection

    • partnership deck design

    • email template design

    • social media template design

Previous
Previous

Missouri Department of Conservation

Next
Next

Chev Dixon: Athlete, Explorer, Activist